Department of Languages and Literature

Dr. Emmanuel Ernest Ilonga

Academic Rank
Lecturer

College

Languages and Literature

Department

Email Address

emmanuel.ilonga@duce.ac.tz

Dr. Emmanuel Ernest Ilonga is a lecturer in the Department of Languages and Literature within the Faculty of Humanities and Social Sciences. He holds a PhD in Linguistics and specializes in sociolinguistics. He completed both his undergraduate and postgraduate studies at the University of Dar es Salaam. His teaching areas include sociolinguistics and semantics. His research interests and scholarly work focus on language and social media, translanguaging, onomastics, linguistic landscapes, social semiotics, and language and politics.

Publications 

Ilonga, E. (2024). “Karibu Zanzibar” – Naming tourist watercrafts along the Zanzibar 

coast. Utafiti, 19(1): 55-78.

Ilonga, E. (2024). Morpho-semantic analysis of contemporary Swahili speakers’ 

linguistic innovations on microloan names. Cogent Arts & Humanities, 11(1): 1-

13.

Ilonga, E. (2023). Language contest in the linguistic landscape of Sabasaba 

International Trade Exhibitions in Dar es Salaam, Tanzania. Journal of 

Humanities and Social Sciences, 12(2): 38-58.

Ilonga, E. (2023). Linguistic innovations in a multilingual digital advertising context in 

Tanzania: A translanguaging perspective. Journal of Multilingual and 

Multicultural Development, 46(4): 1257-1275.

Ilonga, E. (2023). The rhetoric of Tanzanian 3D digital memes on meaning making. 

Journal of Linguistics & Language in Education, 17(1): 97-115.

Mapunda, G., & Ilonga, E. (2022). Lexical innovation through swahilisation of English 

lexicon in online advertisements. Utafiti, 17(1): 107-129

Ilonga, E., & Mapunda, G. (2022). Complementarity of communicative modes on 

meaning making in Tanzania’s digital telecom marketing: A social semiotic 

multimodal perspective. Southern African Linguistics and Applied Language 

Studies, 40 (1): 87-99.

Ilonga, E. (2021). Structural analysis of code-switching in the Tanzanian Swahili-

English online telecom adverts. Journal of Education, Humanities and Sciences, 

10(5): 59-75.

Ilonga, E. (2021). Language properties of online visual commercial advertisements. 

In, A. Lusekelo & A. Chebanne, African languages: linguistic, literacies, and social issues (pp. 363-382). The University of the Western Cape.

Ilonga, E. (2019). A Socio-academic reflection of college students' slang expressions. 

Journal of Linguistics and Language in Education, 13(2): 178-198.

Ilonga, E. (2019). An investigation of university students’ English language errors and 

correction methods. Arusha Working Papers in African Linguistics, 2: 48-64.

Ilonga, E. (2018). Motivation for learning Chinese as a foreign language: Experiences 

from DUCE. Journal of Education, Humanities and Sciences, 7(2): 62-72.

Ilonga, E. (2016). A comparative study of headedness in Ruhaya compounds. Journal 

of Education, Humanities and Sciences, 5(1): 89-100.

Sociolinguistics, translanguaging, onomastics, social semiotics, multimodality.

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